MARKETING MANAGEMENT

At Woodtarget we help your company at Marketing strategy and management, whether on a global, more traditional or simply digital level. It is our commitment to help you achieve your goals in a sustainable way and to be safe from competition or other markets in which your company operates or intends to be in. We include internal analysis, competition benchmarking, SWOT analysis, segmentation, target identification, characterization, definition of objectives and metrics, strategies and tactics, budget, timeline and performance monitoring. We have a team of dedicated professionals, qualified and experienced, specialists in areas such as Marketing, Quality, Design, Photography.

OUR KNOW-HOW

Due to the background of Woodtarget’s founders, we have a deep understanding on the building materials sector, the wood and furniture industry in particular. We know how to promote your brands and products, we know the channels, we know how to make contacts and push and pull visits to the prescribing channel and potential customers, monitoring conversions, creating news, technical and advertising content, supporting participation and organization of events, sessions techniques and training.

IMPLEMENTATION OF MANAGEMENT SYSTEMS

For Woodtarget, Marketing Management and Quality Management have key points in common, such as knowledge and customer satisfaction, knowledge of the context and acting on risks and opportunities, for example. Marketing and Quality are focused on creating value for the company and for the stakeholders (“Stakeholders”, in terminology of NP EN ISO 9001: 2015). It is our understanding that companies that, although organized, make use of their access to relevant certification marks from internationally credible systems, can more easily access new markets and gain notoriety among stakeholders. We have auditors who can accompany you in the implementation of PEFC, FSC® product certification systems, for the forest products sector, as well as for the support in Quality and Environmental management systems, applicable to all sectors of activity and organizations.